Retail Case Study

Rollerblade

Pioneering 1:1 rich media messaging to drive retail engagement.

The Power of Relevance.

In the early era of digital, Rollerblade needed to move beyond eNewsletters. Annodyne designed a rich media 1:1 messaging campaign that allowed users to interact with new skate technology directly in their inbox.

19%

Click-Through Rate

63%

Inbound Engagement Rate

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