Annodyne launched:
A 3-month digital awareness campaign pilot
Is putting the final touches on their brand new web experience
215.540.9110
215.540.9110
CASE STUDIES – PEOPLE 2.0
CASE STUDY
People 2.0
People 2.0 offers a full spectrum of talent engagement services and serves as a partner and advisor to staffing businesses, independent recruiters, Managed Service Providers (MSPs), compliance service organizations, and the companies in the emerging landscape of internet recruiting platforms.
ACQUIRING NEW CUSTOMERS
People 2.0 wanted to maintain a leadership position within the workforce management market and sought a partner to help them achieve their customer acquisition goals. Owners of human capital firms and recruiters were among People 2.0’s primary target markets.
People 2.0 lacked a digital strategy to help them achieve their goals. That’s where Annodyne stepped in.
NEW IMAGE ONLINE
Annodyne’s face-to-face meetings with People 2.0 helped maximize the opportunity for brainstorming and visioning a new online experience for the company.
The team of marketing strategists at Annodyne recommended a new online experience for People 2.0’s visitors, which includes audiences of clients, partners and talent.
CAMPAIGN RESULTS
k
impressions
%
click-through rate
The brand’s new LinkedIn ads and InMail advertising:
- generated 131,000 impressions
- gained a 15% click through rate out of the gate
- utilized a modest monthly media budget
With boosted website traffic and positive online experiences for its audience, People 2.0 and Annodyne are excited about future collaborations.
“We couldn’t be happier with the decision we made to work with Annodyne.” – People 2.0
TAKE OUR QUIZ
Uncover why your business isn’t growing as fast as you’d like.
READY TO ACHIEVE GROWTH?
Contact Annodyne for a consultation with a marketing expert.
- Quality Leads